Florencio Raul Zavala is a Xicanx creative director, designer, artist, educator, typographer and founder of Estudio Zavala, a conceptual design and illustration practice addressing global needs via local actions and partnerships. Recent clients include the California Endowment, Playboy, Honda Latino, IntoAction! and the city of LA.

Zavala’s work was born in the artist studio but extends across branding, art direction, digital, social, print, OOH, experiential, packaging, moving image, retail and data visualization. He is an ADC Young Gun, a Print New Visual Artist and his poster work is part of the Decorative Arts and Design collection at LACMA. His work was recently featured in Inside Out & Upside Down: Posters from CalArts 1980–2019.